“IEDEI.” IEDEI. Web. 1 Feb. 2015. <http://iedeiblog.com/tag/advertisement/>.
Everyone has his/her favourite car. Thus, there must be a huge population that does not want Nissan or Mitsubishi just because they are cheap. It tells people that instead of dreaming Nissan or Mitsubishi, everyone should have one Porsche. It shows stereotype because this advertisement makes majority as reality, while belittling its competitors. The words make people feel that it is no use to dream a Nissan or a Mitsubishi, and Porsche is the only one that should be dreamed.
“Images For Fast Food Ads In Magazines.” Images For Fast Food Ads In Magazines. Web. 1 Feb. 2015. <http://imgkid.com/fast-food-ads-in-magazines.shtml>.
To show that fast food service is slow, the advertisement uses a turtle to exaggerate. It makes people feel that fast food service is old-fashion and there should be new generation that takes over fast food service. This advertisement makes an incorrect assumption that everyone is tired of fast food service because of low efficiency, but instead of giving some examples, it assaults other industries by words and turtle.
Mustich, Emma. “Swedish Toys”R”Us Christmas Catalog Challenges Gender Stereotypes (PHOTOS).” The Huffington Post. TheHuffingtonPost.com. Web. 1 Feb. 2015. <http://www.huffingtonpost.com/2012/11/27/swedish-toys-r-us-catalog-gender-stereotypes_n_2198045.html>.
The advertisement is trying to tell people that girls will also like these guns. However, girls do not necessarily like or hate toy guns. It shows gender generalisation since the company makes girls as those who do not play toys, while putting a girl playing its toys so that the company has successfully made people believe that their toys are fun and appropriate for either boys and girls. Toys are not necessarily for boys, but for everyone.
“Gallery For Hotel Advertisement Slogans.” Gallery For Hotel Advertisement Slogans. Web. 1 Feb. 2015. <http://imgarcade.com/1/hotel-advertisement-slogans/>.
This is a stereotype since Australia is not the best place in the world in everyone’s mind. It tries to make people feel that Australia is clean and natural by the pictures the company chooses. By the word “nothing,” it belittles other countries’ beauty since it literally makes people consider that Australia has more fun things than others, which is a propaganda. Clean water, sunny day and white cloud are propagandas because it shows everywhere in Australia is natural and fabulous.
“Mcdonalds Advertisement 2013 – Viewing Gallery.” Mcdonalds Advertisement 2013 – Viewing Gallery. Web. 4 Feb. 2015. <http://galleryhip.com/mcdonalds-advertisement-2013.html>.
In this advertisement, McDonald tries to make people think that french fries is as healthy as potatoes, although they were processed by some chemical reactions and steps. By making this, people feel that McDonald provides fresh french fries that is 100% made by potatoes. And that is a propaganda since it changes the way people consider french fries, which are usually considered as unhealthy food. Basically, it is impossible that french fries have the same quality as potatoes, but by advertising this picture, McDonald has planted that its french fries is fresh, and has same nutritions as having potatoes.
“Lemon Inside – Pilsner Urquell.” Behance. Web. 4 Feb. 2015. <https://www.behance.net/gallery/3749233/Lemon-Inside-Pilsner-Urquell>.
This directly tells people that the company’s products are super fresh and great for human body. The splashing water might make people feel that its products have no additives and is 100% natural, like water. By making a bottle into several lemons, it shows that the freshness of its products are equivalent to a normal lemon from a farm. The text, “Lemon inside” is also a propaganda since it is impossible to have a real lemon in a drink, unless it is cut into tiny pieces or processed by factories. It exaggerates the reality and makes customers think that its drinks are as fresh and healthy as lemon.
“Puma HD Desktop Wallpaper : High Definition : Mobile.” Puma HD Desktop Wallpaper : High Definition : Mobile. Web. 4 Feb. 2015. <http://wallpaperswide.com/puma-wallpapers.html>.
This obviously tells people that if they wear Puma’s shoes, they could run as fast as leopard, which is a flagrant exaggeration. It lets customers think that Puma shoes let them run super fast without practicing. Instead of saying the truth of running fast, Puma tries to hide some elements so that it could not only gain wealth from this product, but also changes the way people consider a sneaker, where propaganda is apparently shown.
You analyzed the propaganda and explained the stereotyped really well. I like the part where you said “By the word ‘nothing,’ it belittles other countries’ beauty since it literally makes people consider that Australia has more fun things than others, which is a propaganda” you pointed out the word “nothing” which makes your argument more specific, and reliable. I think this post will be even better if you can make the picture bigger, and make your citation a quite smaller. In general, you did a really well done!
You have a good analysis behind the poster, and it can let me clearly know what is the advertisement trying to tell us. The advertisement poster that you chose is very creative!
I think that you’re posters are great, because they are really trying to persuade people to buy things. I like the Nerf advertisement and the McDonald advertisement, the nerf one is because really girls can become great shooter too, and the McDonald one is because they really used the original potato to make their french fries. Overall you’re post is pretty good.
I really liked the examples of bias you gave and found out in these posters. Some of the were hard to analyse, but you were still able to do it! I agree 100% on what you said on your McDonalds posters, because it is obvious how they are trying to show that their french fries are “pure” and “fresh”, when in reality, they aren’t. I also agree on the bias you found on the 6th one, because by showing that there are lemons inside the bottle, it really makes us think that it will have a very lemon-y and sour taste, when it is probably only some sweet substance that has be processes in factories. Overall, really good information!
I like how you stated the propaganda and the stereotypes in every one of them. Some of these advertisements I didn’t even catch the propaganda and hidden meaning behind it. Well done!
I like how you explane the stereotypes and propaganda of every poster. I like your first example, ” It shows stereotype because this advertisement makes majority as reality, while belittling its competitors. The words make people feel that it is no use to dream a Nissan or a Mitsubishi” not every Porsche are better than Nissan and Mitsubishi.
*Explain
This was a very good post. I really like how you stated out the propaganda and stereotypes for each of them because they all had a main point that was deep in the video. I think you also did a great job explaining to us why the advertisements had the propaganda.
I think you did a good job on explaining the stereotypes and propagandas. Especially the last poster, I like how you explain the bias on the poster, “Puma tries to hide some elements so that it could not only gain wealth from this product”. I think all of the posters you choose are interesting.
I like the different methods in which you analyse each type of propaganda. What I liked in particular about your work is the approach to explain the propaganda. Also, there is a lot of thought on stereotypes in the post. In almost all your posts we can see obviously you tried to touch on stereotypes and propaganda, making these analyses perfect for understanding the relationship between the two very common things found in advertising. Awesome post!